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A business headshot of Jack Ruocco in a blue suit and purple tie.

Hey! I'm Jack Ruocco

UX Researcher +
Project Manager

Some of my previous clients include...

The logo for Sony Corporation, an electronics company.
The logo for Google, Inc.
The logo for Abbvie, another pharmaceutical company.
The logo for Eli Lilly, a pharmaceutical company.

Case Studies

Two people pointing at the same location on a roadmap.

Crafting a Product Roadmap

Conducting user testing and research for a pre-funding tech startup dedicated to helping users avoid fake jobs online

A person sitting at a laptop computer working with an online marketing platform.

Uncovering User Pain Points

Discovering usability problems and recommending design solutions for a Fortune 100 company's marketing platform

A foldable smartphone in the hands of a person holding it up against a red tablecloth.

Naming a Brand New Product Line

Using remote interviews and open card sorting to find a name for a new mobile device made by a Fortune 100 company

Image by UX Indonesia

Creating a New App Concept

Creating a new app concept and developing prototypes with Figma during my Master's program

Testimonials

"His research was instrumental in helping us figure out what our users need and what we needed to build! We couldn't have done it without him."

Anonymous tech company client

"I would absolutely bring Jack onto my own team if I could!"

Anonymous Fortune 100 client

"Jack exhibited a deep commitment to mentorship, actively guiding me through our project and providing thoughtful and encouraging feedback along the way."

Tessie Hoge, Researcher + Former Colleague @ Bold Insight

"The report readout he gave us at the end of the research project was one of the best I've ever seen."

Another Anonymous Fortune 100 client

"Jack was instrumental in crafting final deliverables that not only satisfied clients but often exceeded their expectations."

Ryan Carney, Partner @ Bold Insight

"He demonstrated himself to be a flexible researcher that was capable of working across multiple industries (including medical and consumer electronics) and in multiple roles."

Scott Siebert, Former Manager + Partner @ Bold Insight

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